Updating a busy week with KGO and KNX
Part of local interest about KGO is due to premonitions (fears?) that the fate of their Bay Area sister station portends what will happen to the Cumulus station here in LA. There are also a good number of KGO veterans who traveled southward – we’ll share some of their comments below. But we're also guessing many remember KGO was once “the” station, news / talk or otherwise, sitting atop the ratings of the nation’s number four market between 1978–2009. You didn’t have to live in San Francisco to be aware of the station’s dominance.
A bit of a
confession about my own obsession with KGO. I arrived in Northern California in
1977, when I started my college years at UC Davis. I was expecting to spend
most of my time listening to KCBS, which I could hear every night while living on
LA’s westside. I could hear KCBS in the Sacramento Valley, but a 500 Hz whistle
(geeky enough for you?) made it somewhat difficult to hear. By comparison, KGO
was loud and clear. I first became a fan of Ronn Owens who was, back then, doing the 10 p.m. to 1 a.m. shift. I
then listened regularly to their news blocks, featuring Jim Dunbar, Ted Wygant,
and Harv Morgan with a complete team of radio journalists. It was KGO that
helped me try to understand, not that it was rational, the tragedy of the
People’s Temple in Guyana and the Rev. Jim Jones. That was soon followed by the
shocking assassination of San Francisco George Moscone. I became a somewhat
regular caller when Owens hosted “Now is That True?,” where callers tried to
bluff the host with tales too good to be true (or not). When I returned to Los
Angeles in the 80s, I still tuned into KGO at night, their 50,000 watt signal
quite listenable (this was before streaming, of course). And on October 7,
1989, I was able to hear news anchor Ed Baxter and the KGO news team describe
the mayhem associated with the Loma Pietra earthquake.
Last Monday, October 11, it was the debut of “810 The Spread.” A syndicated network called BetQL offered a show all about sports wagering, which dominated the daytime programming with the noted exception of Jim Rome midmornings. Cumulus Media, the station’s owners, maintained their enthusiasm for the new programming. It may compliment KNBR, their other sports outlet, but most still argue this is a way to drastically cut costs and possibly prepare AM 810 to be sold. Perry Michael Simon of AllAccess.com offers a comprehensive perspective of what happened to KGO.
But back to
what happened on October 8. We previously described what happened after 10 a.m.
on KGO on that Friday morning. Mark Thompson,
the last voice heard before the end of KGO, provided some additional details as
to what happened.
“I was told earlier
that morning that KGO was done. I asked management ‘don’t you think we should
say something?’ They replied, ‘no, this is what’s going to happen,’” recalled
Thompson. “I asked again, don’t you think we risk bad blood with the audience?
I could even spin (the upcoming changes) positively and invite listeners to
stay tuned. Besides, we owed the audience a farewell. (Management) listened to
me, even seeming to be in agreement, but reiterated they were going to sign off
without comment.”
A couple of
days have given Thompson an opportunity to reflect on his time at KGO. “I felt
so proud to be on this legendary station. I was able to be a small part of that
legend. It’s super sad.” He understood KGO personified what was happening to once-dominant
AM stations around the country. “There were so many challenges in this
environment. Yet the business has changed so quickly and so frequently.”
“For those who
don’t know, KGO was the KFI of the Bay Area, politics aside. It was a giant in
the way KABC used to be a giant,” said Thompson. He said what happened a couple
of Fridays ago was as “if KFI in LA had all of a sudden decided to change
format. It’d be a shock to many.”
Speaking of
KFI, Thompson said that he still had listeners in Los Angeles. “I had my former
KFI audience from Laguna Beach, the westside and elsewhere, tuning in via the
iHeart radio app, I’m so honored by that” adding “I still love KFI…I’ve
received so much support from my KFI listeners” who heard of the demise of his
KGO program.
“I hope to
continue to accommodate my audience on another platform, maybe YouTube,” said
Thompson. “I had a podcast called ‘The Edge with Mark Thompson,’ but it was dry
docked whe I started at KGO. It may be revived.”
“We really
tried to put together what I thought was an entertaining and fun show. Whatever
I say sounds so maudlin, but whatever I did, you put a part of yourself into
the show,” said Thompson.
One of KGO’s longest
tenured hosts and arguably most well known is the aforementioned Ronn Owens. He
once did a simulcast of his show on both KABC and KGO between 1997–1998 before returning
exclusively to KGO, where his voice was heard throughout Northern California
for over 45 years. “For me, it was wonderful to be there when we were a
legendary station. I worked with total pros.” Hired originally by ABC, he said
Cumulus “has always been nice to me, they always fulfilled their promises. I
always had the freedom to say what I wanted to say.”
Owens provided
his own synopsis of what’s happening to KGO and other one-time heritage
stations. “I think Cumulus lost $20 million over the last nine years. They had
to make some extreme decisions. Look what they did in New York, selling their major
properties, WABC to a local entity and WPLJ-FM to a Christian format.” He said Cumulus
didn’t do much to promote KGO, which also hurt listenership. Owens said the
station got a taste of bartered and syndicated programs during weekends. “They
made money on 15 minute shows that were willing to pay $15,000,” which made local
shows far less profitable. “They’ll make money with their new format, but it’s
a shame. What they’re doing (with KGO) is beneath them.”
Though Jan
Black never worked in LA, she has a nationwide reputation as an outstanding reporter
and anchor. She worked at KGO – where she met her future husband Owens –
throughout the 70s and mid-80s. “I think it’s so sad because KGO was such a
centerpiece of the Bay Area for decades. People would tune in to try to make
sense of all of the strange things in the world.” She noted “without KGO, there’s
no place to vent and share other views in a cordial manner.” Both Owens and
Black agreed “we had the best and most intelligent listeners in the world.” She
cited if there was a breaking news story, such as an airplane crash, “Ronn
would get five to ten pilots calling in to offer their expertise and experience
to try to explain what may have happened.”
“There are
other ways people communicate on social media, but there’s something about hearing
a human voice. Radio provides that intimacy and immediacy,” said Black. “(KGO gm)
Mickey (Michael) Luckoff did a lot to reach out and into the local community through
both the news and talk programs.” She said that may be why the station lasted
as long as it did. “KGO was so well respected, other people in the business
said if you have KGO on your resume, you’ve made it in radio.” She emphasized
the reach of the 50,000 watt signal. “When Ronn was doing nights, he’d get calls
from Canada, LA, San Francisco – he had a national audience.”
Julie Chin was hired away from KGO to become the
news director at KNX. “KGO Radio will always have a special place in my heart.
It was truly an honor to have worked there.” She said the best part was “the
people. So Smart. So fearless. So dedicated. So connected and committed to the
listeners and the community.”
To reiterate
from earlier postings, there doesn’t appear to be a lot of movement towards having
KABC make the same format shift as KGO. John
Phillips and Frank Mottek are
noted local hosts, but the rest of the programming – including morning and
afternoon drive – are syndicated fare, which made KABC considerably less expensive
to run compared to KGO. That being said, KABC is the flagship station for Pete Arbogast and USC football, so feel
free to offer your own forecast. As the late Jim Healy would state, “stay tuned.”
A new morning: We’d be remiss if we didn’t offer a bit
more about what’s happened and what’s going to happen with KNX in the morning.
Last Friday, Dick Helton signed off
after a seemingly endless list of notables offered their tributes, including Audacy
Chair David Field, Audacy Regional President Jeff Federman, California Governor Gavin Newsome, Los Angeles Mayor
Eric Garcetti, and Los Angeles City Attorney Mike Feuer. Also checking in were
former KNX anchors Jim Thornton and Diane Thompson.
What begins starting
at 5 a.m. Monday morning is a revamped AM drive. Titled “LA’s Morning News,”
former PM drive anchor Mike Simpson
joins Vicky Moore and Jennifer York for what appears to be a
more personality-driven, “fast-paced” effort. In particular, York, a veteran of
the “KTLA Morning News,” will assume a more prominent role. So far, the new
morning program is the most significant change offered by Alex Silverman, who recently succeeded Ken Charles as the station’s VP and Brand Manager. Up to this
point, the changes have been relatively minor, such as changing the slogan of
the station to “the people you know, the voices you trust.” Simpson will
continue to co-host the station’s “In-Depth” midday interview program along
with Charles Feldman.
It’s been busy:
We’re not going to be
able to ever emulate what Don Barrett offered
at LARadio.com (which still exists posting past columns), but we did promise we’d
try to stay on top of breaking news, we hope you’ve enjoyed our multiple
offerings. Thanks to the many of you who’ve checked in and offered your thoughts
and insights about what’s been happening recently, including tributes to the
late Art Laboe, who many of us
thought would go on forever. But as KGO and KCBS veteran Jan Black noted, “the cliché
that nothing lasts forever is true.”
And if you’d
like to know when we update the blog, send your email to ayodaradio@gmail.com. We don’t sell or
reveal your information. Now it’s back to the day job.
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